humanproject.org — est. 2026

Intelligence for human thriving.

We combine the craft of authentic storytelling with AI-powered content prediction to help movements win.

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Human Thriving Content Intelligence Civic Renewal AI Safety Behavioral Prediction Movement Infrastructure 4B Impressions The Human Project Human Thriving Content Intelligence Civic Renewal AI Safety Behavioral Prediction Movement Infrastructure 4B Impressions The Human Project
01
Why we exist

Something has been lost
in the way we speak
to one another.

Not the desire to reach each other. If anything, it has intensified — a hunger in our culture for something real, something that names what we are actually experiencing, something that closes the distance rather than performs the closing of it.

The Human Project was founded on the conviction that stories built around genuine human flourishing are more powerful than stories built around fear, outrage, or division. And that the movements aligned with that conviction deserve the intelligence, the infrastructure, and the craft to reach the people who are already, quietly, waiting for permission to believe that something better is available.

This is our founding declaration. It describes what we are building, why we believe it works, and who we are as a team.

The Intelligence Layer

We know what will
move people before
we make it.

A proprietary content prediction model trained on thousands of pieces of political and advocacy content with behavioral outcome data attached. Not analytics — prediction. The difference between a rearview mirror and a map.

01
Phase One
RAG + Frontier Model

Annotated corpus made available to a frontier model via retrieval-augmented generation. Evaluates new briefs against thousands of labeled examples.

70%+ Target accuracy · Months 1–3
02
Phase Two
Fine-Tuned Foundation Model

Open-weight model fine-tuned on the annotated corpus directly. Learns the relationship between annotation variables and behavioral outcomes.

80%+ Target accuracy · Months 4–8
03
Phase Three
RLHF Preference Layer

Editorial judgment encoded as reward signal. The model learns not just patterns but preference — the specific aesthetic and ethical judgments that distinguish human-thriving content.

Deep Moat · Months 8–12

Content Resonance Analyzer

Live Model Simulation
Predicted Behavioral Outcome
High donation conversion — emotional authenticity triggers prosocial response
84 Resonance
What We Do

Three ways we
serve the work.

Every capability we build serves the same mission. Every piece of content produced feeds the model. Every prediction made improves the next piece.

01
Capability 01

Movement Content

Short-form video engineered to move people from awareness to action. Not engagement — action. Every piece instrumented, distributed, and annotated. The flywheel turns: content generates data, data improves the model, the model improves the content.

02
Capability 02

Content Intelligence

Pre-production prediction. Before a frame is shot, we tell you whether a concept will drive the specific behavioral outcome you need. Twenty years of editorial judgment encoded as machine-learnable signal.

03
Capability 03

Movement Infrastructure

Distribution strategy, creator networks, message architecture, and the intelligence tools that give emerging movements the playbook to compete.

Who We Serve

Movements that believe
life can be better.

AI Safety

Ensuring that artificial intelligence develops in ways that are safe, transparent, and genuinely aligned with human flourishing.

Civic Renewal

Rebuilding shared institutions, common spaces, and civic practices that make democratic life worth living.

Mental Wellness

A culture that treats psychological health as fundamental to human flourishing — a capacity to be nurtured, not a symptom to be managed.

Economic Dignity

An economy where work has meaning, wealth is distributed with justice, and every person can build a good life.

Get Involved

This is
your
project too.

We are building something that lasts. Something that serves movements, not shareholders. Something that makes life more beautiful for more people. If that matters to you, there is a place for you here.